Marketing Leadership & Innovation
15-credit Technical Certificate
Program Code 40-104-CF
Help your organization achieve its goals by developing effectively leadership skills and becoming a champion of marketing initiatives. Learn to use higher-level marketing skills to influence both internal senior leaders and external customers and stakeholders.
How Long It Will Take
Students can complete this program in three semesters.
You can begin this program in the fall or spring semester.
How This Program Is Offered
This is offered on campus in a traditional classroom/lab setting.
What Makes This Program Unique
- Discover the skills, abilities and roles of leaders within an interactive learning environment.
- Gain hands-on experience developing an advertising campaign for a product or service.
- Learn about communication while developing a public relations campaign.
- Explore theories of continuous improvement through real-world application-based activities.
For the courses you’ll take, semester sequence, pathways and course descriptions, view the program catalog page.
You may also have the opportunity to obtain credit for prior learning.
Financial Aid Eligibility
This certificate does not qualify for financial aid. To qualify for most federal financial aid, a student must be enrolled in a technical diploma or associate degree program. Questions? Contact your program advisor.
The cost of your certificate depends on the number of total credits. Learn more about tuition and fees.
How to Get Started
- Prospective certificate students do not need to complete an application for admission to WCTC.
- First semester students may register during Open Registration for General Public.
- Prerequisite and program restrictions may apply.
- After the start of their first class, students must declare their intent to complete a certificate.
- Certificate students are eligible to receive priority registration for their second semester.
High School Dual Credits
Dual enrollment offers high school juniors and seniors an opportunity to get a head
start in high-demand fields through earning college credits. Learn about the credit options.