
Marketing Leadership and Innovation
Degree Type
18-credit Technical Certificate
Program Code
40-104-CF
Time to Degree
Less than 1 year
Start Date
August / January
How You'll Learn
Hybrid
Daytime
Help your organization achieve its goals by developing effective leadership skills and becoming a champion of marketing initiatives. Learn to use higher-level marketing skills to influence both internal senior leaders and external customers and stakeholders.
How To Apply
- Apply online and pay the $30 application fee.
- Submit a copy of one of the following to demonstrate your reading and writing skills:
- High school GPA of 2.60 or above. Transcript must include completed coursework through the 11th grade.*
- ACT, ACCUPLACER® or GED - 2014 Series (165 or higher).*
- Prior college coursework may meet this requirement in whole or in part. Courses must be in the specific area(s), and you must have earned a grade of C or better (2.0 on a 4.0 scale) in the courses.*
- If none of the above apply, sign up for the ACCUPLACER® placement test.
*Unofficial copies of these documents can be sent to admissions@wctc.edu.
Questions on the application process? Visit the Admissions page or contact an enrollment counselor.
Program Details
Contact Us
Questions? We'd love to help! Connect with our Enrollment team by filling out our online form or by email at enroll@wctc.edu.
High School Eligibility
This program is open to qualified high school applicants. Learn more >
Financial Aid
This certificate does not qualify for financial aid. To qualify for most federal financial aid, a student must be enrolled in a technical diploma or associate degree program.
What Makes This Program Unique
- Gain hands-on experience developing an advertising campaign for a product or service.
- Learn about communication while developing a public relations campaign.
- Explore theories of continuous improvement through real-world application-based activities.

Similar Programs
Related Certificates
More Credit Opportunities
High School Dual Credit
Dual enrollment offers high school students an opportunity to get a head start in high-demand fields while earning college credits.
Credit for Prior Learning
You may have the opportunity to obtain credit for the college-level skills and knowledge you've already acquired through prior coursework, work experience and more.


