Marketing Management

12-credit Technical Certificate

Program Code 40-104-CB

Discover what it takes to work in marketing management, overseeing people and processes while providing direction for integrated marketing strategies. Learn managerial skills through the evaluation of sales performance and marketing initiatives. Explore data collection and design of marketing activities to support strategic organizational goals.

How Long It Will Take

Students can complete this program in two semesters.

Start Date

You can begin this program in the fall or spring semester.

How This Program Is Offered

This is offered on campus in a traditional classroom/lab setting. Evening completion options are available.

What Makes This Program Unique

• Gain hands-on experience designing and deploying surveys while conducting actual market research.
• Learn to make and evaluate marketing decisions through an interactive business simulation.
• Focus on the latest innovations and trends to develop an actual marketing plan and a comprehensive sales presentation.
• Learn, develop and practice skills used in managing staff.

Courses You'll Take

For the courses you’ll take, semester sequence, pathways and course descriptions, view the program catalog page.

You may also have the opportunity to obtain credit for prior learning.

Financial Aid Eligibility

This certificate does not qualify for financial aid. To qualify for most federal financial aid, a student must be enrolled in a technical diploma or associate degree program. Questions? Contact your program advisor.

Cost

The cost of your certificate depends on the number of total credits. Learn more about tuition and fees.