Areas of Study

Degrees/Diplomas
WCTC Technical Certificates
Continuing Education

12-credit WCTC technical certificate

Learn managerial skills in the evaluation of sales performance and marketing initiatives. Major focus is placed on the collection of data and design of marketing activities that support strategic organizational goals. Coursework concludes with the examination of outcome analysis and their improvement.

First Semester
	Course Num	Course Name	Credits
	104-173	Marketing Research	3		*
	196-191	Principles of Management	3		*
	Total Semester Credits		6
Second Semester
	Course Num	Course Name	Credits
	104-110	Sales Management	3		*
	104-157	Marketing Management	3		*
	Total Semester Credits		6

+ (Proficiency Exam Available)
* (Prerequisites or substitutes may apply to this class. Click on course title for specific information.)



The ability to complete a full certificate may be affected by low enrollment.

What is a Technical Certificate?

A WCTC technical certificate provides an excellent means for those already employed in business to cross train or to expand their knowledge through short-term training opportunities.

Printable fact sheet

Contact Mark Jorgensen at 262.691.5227 for more information.

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