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104-102 Marketing Principles

Explore marketing principles as found in the American business system, with an emphasis on consumer behavior, consumer and industrial products, distribution, market research, market segmentation, promotion, pricing, and international marketing.

Course Credits

3

Sections this Semester

Offering number: 104-102-002

Course Notes

CRN: 10036
Tuition/fee: $424.95
Seats Open: 1
Instructor: Mack, Ann M
Dates: 08/23/17-12/18/17
Days: Monday Wednesday
Times: 12:30pm-01:50pm
Room: B089

Offering number: 104-102-003

Course Notes

CRN: 10037
Tuition/fee: $424.95
Seats Open: 3
Instructor: Mack, Ann M
Dates: 08/24/17-12/14/17
Days: Thursday
Times: 10:00am-12:50pm
Room: B020

Offering number: 104-102-004

Course Notes

CRN: 10038
Tuition/fee: $424.95
Seats Open: 3
Instructor: Koch, Jonathan A
Dates: 08/24/17-12/14/17
Days: Thursday
Times: 06:00pm-08:50pm
Room: B010

Offering number: 104-102-005

Course Notes

Prerequisite(s): 890-742 Bus Blended Options Seminar (or concurrent) or Blended Options Proficiency
CRN: 11014
Tuition/fee: $424.95
Seats Open: 11
Instructor: Wierzbicki, Edward J
Program Restriction
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