69-credit Associate of Applied Science Degree
In today's increasingly interconnected world, conducting business with a company overseas can be as easy as doing business with a company down the street. And as the international marketplace continues to expand, so do opportunities for diversity and growth. In the Global Business program, gain skills relevant to importing and exporting products and services; develop skills needed for global marketing, logistics and finance; learn to identify regulations and understand documents that facilitate the global supply chain; and explore the potential for global expansion through e-commerce and emerging technologies.
- Prepare for jobs such as international logistics coordinator, international customer service representative, international trade specialist, import coordinator or export documentation specialist.
- Incoming students may earn credit for prior learning for specific high school business courses.
- Take advantage of WCTC's award-winning Global Education and Trade Center.
- Program-to-program transfer opportunities are available in International Business at Alverno College. Select program credits may transfer to other institutions.
- As a complement to the Global Business program, several short-term certificates are available within the School of Business.
- Wages of recent graduates per Graduate Follow-up Report
- Salary Range: $40,000-$42,000
- Average Salary: $42,000
- Median Salary: $42,000
- Average Entry-Level Salary: N/A
- Average Hourly Wage: $20.21
- Three-year Avg. Salary for Full-time Related Employment: $37,789
* (Prerequisites or substitutes may apply to this class.)
View course descriptions of all required courses
View course descriptions of all required courses
102-100 Contemporary Business
Develop a basic understanding of the principles and terminology used in the business world, and gain insight into the fields of marketing, business management, data processing, and accounting.
104-102 Marketing Principles
Explore marketing principles as found in the American business system, with an emphasis on consumer behavior, consumer and industrial products, distribution, market research, market segmentation, promotion, pricing, and international marketing.
106-110 Microcomputer Bus Apps I
Discover basic features of the various Microsoft Office software applications including Word, Excel, PowerPoint, Access and Outlook. Through a hands-on approach, learn essential computer concepts, including file management, and use of the Windows operating system and Internet. Emphasis will be placed on proper formatting, spelling and grammar.
138-150 Global Business Fundamentals
Review the fundamentals of global business in an effort to understand how the environment, world history, and political systems impact the global trade arena. Discuss trading blocks, including NAFTA, Mercosor, the EC and the WTO, in the context of the global economy.
801-136 English Composition 1
This course is designed for learners to develop knowledge and skills in all aspects of the writing process. Planning, organizing, writing, editing and revising are applied through a variety of activities. Students will analyze audience and purpose, use elements of research, and format documents using standard guidelines. Individuals will develop critical reading skills through analysis of various written documents.
804-123 Math w Business Apps
Cover real numbers, basic operations, linear equations, proportions with one variable, percents, simple interest, compound interest and annuities. Apply math concepts to the purchasing/buying and selling process, and use basic statistics with business/consumer applications.
101-105 Accounting Fundamentals
Use a survey approach to learn the accounting process and to gain a general knowledge of the accounting principles and financial accounting procedures applied to business budgeting. This course is for non-accountants.
104-191 Customer Service Management
Explore the skills, attitudes, and thinking patterns required to manage customer satisfaction and loyalty. Develop the ability to lead and expand the customer service process, learn techniques for dealing with unhappy customers, and build skills for analyzing customer needs.
138-155 Global Marketing
Analyze the way commodities and industrial products are globally marketed, focusing on the concepts of distribution channels, trade patterns, competition, product planning and life cycle, advertising and promotion, market research, and the adaptation of the marketing mix to foreign environments. Analyze distributor relationships, agency, and licensing. Some background in marketing is recommended.
138-165 Global Supply Chain Logistics
Develop an in-depth understanding of the flow of documents, ISO, and compliance issues in relationship to U.S. export control laws. Learn the basics of ocean/air rate calculations. Discuss trade treaties such as NAFTA and their impact on documents and transportation.
809-172 Intro to Diversity Studies
This course draws from several disciplines to reaffirm the basic American values of justice and equality by teaching a basic vocabulary, history of immigration and conquest, principles of transcultural communication, legal liability and the value of aesthetic production to increase the probability of respectful encounters among people. In addition to an analysis of majority/minority relations in a multicultural context, the topics of ageism, religion, sexism, gender differences, sexual orientation, the disabled and the American Disability Act (ADA) are explored. Ethnic relations are studied in global and comparative perspectives.
Discuss the major institutions and principles that underlie the contemporary American economic system, and consider topics such as the free enterprise system, supply and demand, circular flow, government involvement, the Federal Reserve System, economic growth and development, the effects of international trade, comparative economic systems and global economics.
102-160 Business Law I
Examine legal doctrines impacting business from the perspective of a business owner or manager. Topics include foundations of law and judicial procedures, tort and criminal law, contract law, intellectual property protection, consumer law, business liabilities, personal and real property rights, and the various forms of business organization. Business leaders may use legal insight to manage risks and limit their liabilities.
138-166 Global Supl Chain Src & Procur
This course is an introduction to global procurement and sourcing. Students will examine organizational, procedural, logistical, cultural, financial and other factors encountered when sourcing offshore.
138-180 Global Trade Finance
Examine the intricacy of the foreign market and hedging against fluctuations. Explore the global capital market, the development of the Euro, major types of risk in export financing, and techniques for hedging against such risks.
809-115 Global Cultural Awareness
Discuss the factors that influence people to speak, act, negotiate, and make decisions in an effort to modify personal assumptions and habits that hinder success in the workplace. Explore how styles of thinking, value systems, and political and social realities affect relationships. Focus on negotiations, international communications, marketing, and hosting international visitors.
801-197 Technical Reporting
Prepare and present oral and written technical reports. Analyze the problems particular to technical writing, and study the methods used in assembling, developing, and preparing information for technical publications. Discuss the competencies required of the qualified technical communicator.
809-199 Psychology of Human Relations
Examine the principles of interaction as applied to human relations at home and on the job. Explore topics such as self-concept, personality development, learning, motivation, emotions, stress, human relations processes and special relationships.
138-185 Global Business Applications
Draw on the skills learned in past coursework while completing a project that incorporates international market research, international organization and planning skills, international correspondence and documentation, price calculations, and international transportation.
138-186 CGBP Review
Prepare for the national NASBITE CGBP certification exam in this course. Learners will review the four domains and key duties, tasks, and knowledge statements associated with the CGBP exam and answer mock certification exam questions developed by the instructor to help prepare for testing. The course also explores test-taking strategies, how to study for the exam, and where and how to sign-up. Individuals working in global business related occupations and preparing for the CGBP may benefit from this course.
138-194 Import Compliance
This course covers an overview of the key steps in the Customs Import Compliance process. It explains the benefits of Import Compliance and updates you with the most recent changes of Compliance Regulations.
138-195 Export Compliance
This course provides an overview of US export regulations and how to comply with them. You will learn how to establish an Export Management and Compliance Program. Exporting for US companies is a privilege not a right.
140-101 Business Education Abroad
Students will participate in an education abroad experience that includes business visits. This short-term international experience will expose students to business practices and cultures in other countries.
809-116 Global Cultural Awareness II
Survey several of the more common languages you may experience while working and traveling in global business. This course will introduce German, Mandarin, Spanish, Arabic and other languages common to global business. Learners will also explore some of the history, customs, traditions, geography, politics, and economics which pertain to the cultures involved. Learners will come away knowing how to interact effectively in business situations with groups and individuals who's first language may not be English.
Explores the fundamentals of effective oral presentation to small and large groups. Topic selection, audience analysis, structuring evidence and support, delivery techniques, and other essential elements of speaking successfully, included in the course.
Approved Substitutes: 801-196 Oral/Interpersonal Comm
Credit Transfer Opportunities
WCTC has agreements with local high schools and various four-year colleges and universities that enable students to transition more seamlessly from high school to WCTC to four-year colleges. Transcripted credit agreements provide high school students the opportunity to take WCTC courses at their high schools. Agreements with four-year colleges enable WCTC graduates in selected programs to transfer credits, often at junior-level standing. Agreements currently in place for this program are listed below.
High School Transfer Opportunities
WCTC Credits Awarded
|104-102 Marketing Principles||3|
|106-110 Microcomputer Bus Apps I||3|
Four Year College Transfer Opportunities
|Alverno College||International Business||68|
|Bellevue University||Bachelor of Arts, Bachelor of Fine Arts or Bachelor of Science||up to 68|
|Capella University||Bachelor of Science in Business, Business Administration||up to 90|
|Cardinal Stritch||Bachelor of Science in Management, Bachelor of Science in Business Administration, Bachelor of Science in Strategic Management Information Systems, Bachelor of Science in Human Services Management||68|
|Concordia University||Baccalaureate Degree||up to 80|
|Franklin University||Bachelor of Science (various)||Junior Standing|
|Herzing University||Bachelor of Science in Business Administration||up to 58|
|Marquette University-College of Professional Studies||Bachelor of Science in Leadership and Organizations||up to 60|
|MSOE||Bachelor of Science in Management||junior status|
|Ottawa University||Bachelor of Arts||up to 80|
|Ottawa University||Bachelor of Arts in Business Administration, Bachelor of Arts in Management||up to 80|
|Silver Lake College||Bachelor of Science (various)||minimum of 60|
|U of Phoenix||Bachelor of Science (various)||varies|
|Upper Iowa University||Bachelor of Science||up to 78|
|UW-Green Bay||Bachelor of Applied Studies Online||Junior Status|
|UW-Platteville||Bachelor of Science in Business Administration, Bachelor of Science in Accounting||up to 17|
|UW-Stout||Bachelor of Science in Management||up to 68|
|UW-Stout||B. S. Career, Technical Education & Training||up to 60|
|Wisconsin Lutheran College||Bachelor of Science in Business Management & Leadership||65|
UW-System Credit Transfer
If you are interested in attending a UW-campus, you should contact a transfer representative at the campus you plan to attend. You may also check credit transfer agreements between WCTC and the UW System to tell you which specific courses and general education classes may be accepted.
Important Cautionary Note:
This information is intended as a general description. Please verify the availability and details of the program that interests you with the transfer coordinator at the receiving institution.
Meet your Instructor
- BS, Spanish, University of Wisconsin–Madison
- MS, International Business, University of Wisconsin–Milwaukee
- Certified Global Business Professional (CGBP)
"As an instructor, my goal is to use an application-based classroom as a vehicle through which we develop a greater understanding and appreciation of the global economy and how it impacts the U.S. business environment and our own lives."