Workshops and Seminars

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Course Title Tradeshow Marketing: Getting the Most out of Exhibiting
Date(s) September 23, 2014
Time 8:00 a.m. – 4:30 p.m.
Location Harry V. Quadracci Center, Q Building
Cost $189
Description
Attendees will be introduced to face-to-face marketing and how to exhibit effectively and successfully at tradeshows and conferences. Learn all aspects of trade show marketing including pre-show, at the show, and post show considerations. Learn how exhibiting contributes to sales and the bottom line.
  • Identify when and why a company should consider tradeshow marketing in their growth strategy.
  • Understand the key components of effective exhibiting.
  • Outline the basic guidelines for a successful tradeshow experience.
  • Learn how to measure exhibiting ROI.